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A delicate gold chain necklace with a small rectangular mahjong tile pendant charm, displayed on a white scalloped ceramic plate over a woven straw mat.
Mahjong Necklace
Cape Cameo Coin Necklace
CHARM LANE COLLECTION

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blue cameo pendant on gold chain

Cape Cameo Coin Necklace

Options: Hydrangea Blue

$220.00

Gold basket charm on a white background

Tuckie Basket Charm

$88.00

A delicate beaded necklace featuring light blue faceted beads with a gold clasp and a small gold basket charm and a clover charm with clear rhinestones, shown on a plain white background.

Lulu Necklace

$255.00

Gold pendant with floral design and embedded diamonds on a white background

Poppy Pendant Saltbox White

$89.00

A world of charm

SHOP THE COLLECTION
A peach-pink beaded necklace with a white heart-shaped pendant and gold clasp, displayed on a round cream-colored plate with floral patterns, surrounded by green and yellow flowers on a blue patterned fabric background.

THE SALT AIR COLLECTION

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Two gold heart-shaped pendant charms with iridescent white centers, one larger with a sunburst pattern and one smaller with a floral border, displayed on a white scalloped dish with green hydrangea flowers.

30 years of BCA

celebrating the Breast Cancer Alliance's 30th anniversary with a limited edition pearl collection

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Necklace with a blue pendant worn by a person in a light blue shirt.

The Cape Cameo Coin

our most loved piece

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NEW
NEW
BEST SELLERS
BEST SELLERS
NECKLACES
NECKLACES
CHARMS
CHARMS

inspired by heirlooms & designed for everyday

Silhouette of a flower

proudly giving back to cancer research

Silhouette of a blue flower with stem

sentimental jewelry for the whimsical

Decorative key-shaped object

NEW & NOTEWORTHY

SHOP ALL
A gold chain necklace with a rectangular mahjong tile charm pendant displayed on a clean white background.
 
A gold chain necklace with a rectangular mahjong tile charm pendant displayed on a clean white background.
A close-up of a person wearing a gold chain necklace with a small rectangular pendant, paired with a pale yellow ribbed knit top with a white scalloped collar.

Mahjong Necklace

$215.00
 
Three gold jewelry pieces displayed on a white scalloped tray: a round pendant with a light blue and white floral design, a rectangular gold plaque with an embossed floral motif, and a small gold initial pendant reading 'M' with clear stones. The tray sits on a woven straw mat.

Mahjong Charm

$115.00
A gold chain necklace with a circular pendant featuring a blue and white floral design, displayed on a clean white background.
 
A gold chain necklace with a circular pendant featuring a blue and white floral design, displayed on a clean white background.
Three gold chain necklaces with small oval pendant charms in blue, yellow, and pink, arranged on a beige decorative plate with white floral patterns and green hydrangea flowers.

Nantucket Buoy Necklace

$189.00
 
Two gold heart-shaped pendant charms with iridescent white centers, one larger with a sunburst pattern and one smaller with a floral border, displayed on a white scalloped dish with green hydrangea flowers.

BCA 30th Anniversary Heart Charm

$125.00
A gold pendant featuring a round clear gemstone in the center, surrounded by a gold ring and an outer light blue ring, shown on a plain white background.
 
A gold pendant featuring a round clear gemstone in the center, surrounded by a gold ring and an outer light blue ring, shown on a plain white background.
Three small circular pendant charms with gold-tone rings and clear stones, each set in a different pastel color (blue, yellow, pink), arranged on a pale yellow decorative plate with white floral relief details.

Buoy Charm

$88.00
blue cameo pendant on gold chain
 
blue cameo pendant on gold chain
Gold necklace with a circular blue pendant worn by a person in a light blue shirt.

Cape Cameo Coin Necklace

$220.00
A delicate beaded necklace featuring light blue faceted beads with a gold clasp and a small gold basket charm and a clover charm with clear rhinestones, shown on a plain white background.
 
A delicate beaded necklace featuring light blue faceted beads with a gold clasp and a small gold basket charm and a clover charm with clear rhinestones, shown on a plain white background.
Close-up of a person wearing layered necklaces over a pale yellow polo shirt. The necklaces include a short blue bead strand with a small gold charm, and a longer gold chain with a charm.

Lulu Necklace

$255.00
A gold chain necklace with a circular pendant featuring a pink outer ring and a central green and gold floral motif, displayed on a clean white background.
 
A gold chain necklace with a circular pendant featuring a pink outer ring and a central green and gold floral motif, displayed on a clean white background.
Three gold chain necklaces with small oval pendant charms in blue, yellow, and pink, arranged on a beige decorative plate with white floral patterns and green hydrangea flowers.

Rosecliff Buoy Necklace

$189.00
A light blue banner or background with white line-art illustrations of floral arrangements in vases, placed near the left and right edges with empty space in the center.

charms with purpose

every purchase supports breast cancer research

CAMEO COLLECTION

reimagining timeless cameo jewelry for today

Cameos
 
Blue decorative plate with white floral patterns on a woven mat background displaying a blue and white cameo pendant

Cape Cameo Coin Pendant

$150.00
blue cameo pendant on gold chain
 
blue cameo pendant on gold chain
Gold necklace with a circular blue pendant worn by a person in a light blue shirt.

Cape Cameo Coin Necklace

$220.00
blue beaded necklace with blue cameo pendant
 
blue beaded necklace with blue cameo pendant
A light blue beaded necklace with a round gold pendant featuring a blue and white floral design, styled on a white ceramic dish with green flowers in the background.

Chambray Coin Necklace

$275.00
Gold pendant with pink background and white floral design on a white background
 
Gold pendant with pink background and white floral design on a white background
cameo pendant charms displayed on a blue plate with a flower in the background

Cape Cameo Coin Pendant

$150.00
pink cameo pendant on a gold chain on white background
 
pink cameo pendant on a gold chain on white background
A woman wearing a delicate gold necklace with a round pink cameo pendant and a matching stud earring, shown in a close-up profile view.

Cape Cameo Coin Necklace

$220.00

Inspired by

the elegance of heirlooms

My favorite feeling in the world is nostalgia - and it sits at the center of everything we create.

Charm Lane Collection is inspired by my grandmother, Terry, who everyone absolutely adored. From her homemade cookies to the cherished pieces in her jewelry box, everything had meaning and held a story.

This brand is my love letter to her, and to every woman who believes the things you wear should mean something.

A portion of every purchase supports breast cancer research in her memory. Being able to give back in a meaningful way means the world.

With love and whimsy,

Read our story

Tell your story in charms

choose your chain and add meaningful charms

  • Charms
  • Chains
A styled flat-lay of several small jewelry pieces arranged on a light blue decorative plate with white floral relief. The jewelry includes gold-tone key-shaped and flower-shaped pieces with clear stones, pearl-like white bead clusters, and a light blue flower charm.
All Charms
Gold key-shaped pendant with diamond-like stones on a white background
 
Gold key-shaped pendant with diamond-like stones on a white background
clover key charm on a gold chain on a person wearing a blue and white shirt

Clover Key Charm

$88.00
Blue floral pendant with a gold and clear gemstone on a white background
 
Blue floral pendant with a gold and clear gemstone on a white background
blue floral charm on a blue plate

Hydrangea Bud Charm

$68.00
 
Blue decorative plate with white floral patterns on a woven mat background displaying a blue and white cameo pendant

Cape Cameo Coin Pendant

$150.00
pearl floral charm with center stone
 
pearl floral charm with center stone
blue plate with a pearl flower charm displayed on a woven background

Pearl Dainty Charm

$77.00
Gold key-shaped charm on a white background
 
Gold key-shaped charm on a white background
A delicate gold key pendant necklace draped over a light blue ceramic dish, styled with green hydrangea flowers and a light blue patterned fabric background.

Bamboo Key Charm

$78.00
Gold pendant with pink background and white floral design on a white background
 
Gold pendant with pink background and white floral design on a white background
cameo pendant charms displayed on a blue plate with a flower in the background

Cape Cameo Coin Pendant

$150.00
Golden clover charm with clear gemstones on a white background
 
Golden clover charm with clear gemstones on a white background
Blue decorative plate with a clover charm displayed on a woven background

Clover Dainty Charm

$77.00
All Chains
a delicate gold necklace with an attached charm keeper
 
a delicate gold necklace with an attached charm keeper
A gold key pendant and pearl clover necklace with clear rhinestones, displayed on a textured yellow background decorated with white 3D floral elements.

Bezel Charm Chain

$150.00
A gold chain necklace with alternating elongated oval links and smaller round links, displayed on a clean white background.
 
A gold chain necklace with alternating elongated oval links and smaller round links, displayed on a clean white background.
Three gold chain necklaces with small oval pendant charms in blue, yellow, and pink, arranged on a beige decorative plate with white floral patterns and green hydrangea flowers.

Lucky Link Chain

$100.00
A beaded necklace made of small round beads in a light blue to white gradient, finished with a gold clasp, shown on a plain white background.
 
A beaded necklace made of small round beads in a light blue to white gradient, finished with a gold clasp, shown on a plain white background.
Close-up of a person wearing a blue beaded necklace with a gold pendant.

Chambray Blue Strand

$125.00
A light blue bead necklace with a gold clasp, displayed on a clean white background.
 
A light blue bead necklace with a gold clasp, displayed on a clean white background.
light blue beaded necklace with a gold clasp on a blue tray

Angelite Buoy Bubble Strand

$125.00
A delicate pearl necklace with small gold spacer beads and a central gold ring charm keeper displayed on a clean white background.
 
A delicate pearl necklace with small gold spacer beads and a central gold ring charm keeper displayed on a clean white background.
A white pearl necklace with a gold clasp and a small gold ring pendant, displayed on a light blue rectangular tray with floral props.

Pearl Lane Strand

$150.00
A delicate beaded necklace made of light blue faceted beads with a small gold circular clasp, displayed on a solid white background.
 
A delicate beaded necklace made of light blue faceted beads with a small gold circular clasp, displayed on a solid white background.
A delicate beaded necklace with light blue beads presented inside an open light blue tray on a floral daisy-patterned fabric surrounded by green hydrangeas.

Aqua Skipper Strand

$100.00
A delicate light blue cord necklace with a gold lobster clasp and a small gold chain extender, displayed on a clean white background.
 
A delicate light blue cord necklace with a gold lobster clasp and a small gold chain extender, displayed on a clean white background.
Two delicate necklace pendants with round floral charms, one on a coral-pink cord and one on a light blue cord, displayed on a white scalloped plate with green hydrangea flowers and a blue floral fabric background.

Taffy Cord

$78.00